The Strategic Planning Process…
Is your organization ready for the
future?
Tim Connor, CSP
Connor Resource Group
704-895-1230 (Voice) ¨ 704-895-1231 (fax) ¨ tim@timconnor.com (E Mail) ¨ timconnor.com (website)
Why use an outside facilitator:
Corporate America is riddled with politics, ego control,
incompetence, poor judgment and uncertainty.
Some of the biggest challenges facing leaders, executives, managers and
supervisors today are: determining corporate direction, finding and keeping
good employees and how to maintain a competitive as well as profitable posture
in the market place. Without the use of
an outside facilitator at a strategic planning event or at the critical stages
in the process - you are assured that sooner or later - someone’s: position
authority, ego, insecurity, poor communication skills, lack of understanding of
the real world either inside or outside the organization or any number of other
personal or corporate agendas, will sabotage the process and its successful
outcome. As a result, any plan that is
developed will usually - lack accountability, any chance of long-term success
once communicated to employees, customers, vendors or the market place.
The benefits:
An effective, realistic and accountable strategic,
business and sales plan can mean the difference between success and failure and
an organization operating profitably or at a loss. It is unfortunate today that many organizations are not committed
to the development and successful implementation of the strategic planning
process. These organizations are in jeopardy - in a rapidly changing world - of
becoming obsolete and a statistic. A
well thought-out, designed and implemented strategic plan can ensure: a
productive, effective, profitable organization. It can also go a long way to guarantee that its products,
services, policies remain relevant and its customers and markets satisfied. There is no substitute for effective
planning. Companies that insist on
running by ‘the seat of their pants’ will soon discover that they are
increasingly vulnerable to competitive initiatives, shifts in markets and the
economy and customer needs, wants and perceptions. Don’t become a casualty.
Take the time, commit the resources and people and set a precise yet
flexible course for the future.
The process:
In order to guarantee that the strategic planning process
is effective it is essential that it is completed prior to the fiscal or
calendar year that the plan will represent.
It is also important that ALL management staff contribute to the final
process with the accurate bottom-up feedback of information that represents
REALITY within the organization or market place that can be discussed by senior
management at a retreat or planning meeting.
The amount of time spent in the actual strategic planning discussions by
management can vary from a single day to several days depending on the current
needs, circumstances and objectives.
The purpose of the process is to guarantee closure on the various
topics, agendas and objectives and a commitment to action. Leaving issues to be resolved ‘in the
future’ or ‘tabled’ is a recipe for continued stress, wasted corporate
resources of time, people and money and possible failure. Whatever time required to resolve issues,
challenges and action plans should not be short-changed.
The objectives:
The strategic
planning process can include but is not limited to the following-
-The development of an internal and external mission
statement.
-The development of an internal vision statement.
-The resolution and/or development of core corporate
values.
-The development and/or refinement of a corporate
philosophy.
-The development of a precise sales and/or marketing
plan with programmed action steps.
-The development of an overall business plan which
includes a formula for follow-through.
-The development of internal and/or external
policies, procedures, approaches and tactics.
-The discussion of growth plans including: external
and internal threats and opportunities.
If you are in the planning stage with a new product or
service, market approach, acquisition, merger, the development of a sales and
marketing, strategic or business plan and would like to discuss how we can help
you ensure a successful outcome by acting as a facilitator, coach or consultant
please contact us today.
The following is a just a sample of one of the steps on how we
prepare and approach a strategic/teambuilding retreat or meeting.
TO: Strategic Teambuilding/Planning Participant
FROM: Tim Connor, CSP
The purpose of this questionnaire is to give me advance
information on those issues – from your perspective - that confront your
organization. Your answers will help
guide me as I help you develop a plan, format and the objectives for our
retreat.
In order to ensure that the strategic planning/teambuilding
event we have scheduled is a complete success, I would appreciate it if you
would answer the following questions and return them to me at your earliest
convenience.
Your complete honesty will guarantee that the real
challenges, opportunities and issues that your organization faces will be dealt
with in a constructive and open environment.
Please feel free to elaborate on any question where you do
not have sufficient room for your answer.
It would benefit us all in the overall process if your err on the side
of providing too much rather than too little information.
Your answers will be held in the strictest of confidence if
that is your wish. At the end of the
form you can indicate whether you prefer your responses remain anonymous or are
shared with the group during our discussion.
Thank you for your time and willingness to contribute to a
successful strategic planning/teambuilding retreat.
Tim Connor, CSP
President
Connor Resource Group
Post Office Box 397 -
Davidson, NC 28036 USA
800-222-9070 - 800-222-9071
FAX - 704-895-1230 - 704-895-1231 FAX
E-Mail: tim@timconnor.com
– Website: www.timconnor.com
Advance Strategic Teambuilding/Planning
Questionnaire
Name:________________________________________________________________________
Org:__________________________________________________________________________
Date completed:______________ E Mail
address:_____________________________________
1- What changes have occurred in your organization during
the past 12 months that have
significantly
influenced your corporate culture, success, opportunities and/or
challenges?
2- What do you see as the major obstacles that your
organization will face in the next
several
months that will impact your continued success and profitability?
3- Has your corporate culture/direction changed in the
past year? If yes, how?
4- How would you describe your current communication
within your organization?
Top-down-
Bottom-up-
Dept. to dept-
5- Has morale changed at all in the last year? If better or worse – why?
6- Is there a general performance/productivity problem
anywhere in the organization?
7- Are there any departments/divisions/teams that are
struggling with: (which ones) If yes,
why do you
think they are.
Performance-
Morale-
Communication-
Other-
8- Has your organizational focus changed at all during
the past year? If so, how?
9- Has your organization missed taking advantage of any
opportunities in the last year? If
so, what?
10- Is your corporate mission and vision clear to
you? If yes, what is it? If no, why not?
11- Are you aware of your major corporate
goals/objectives? If yes, what are
they? If no,
why not?
12-What do you see as current threats to your future
success?
Internal:
External:
Competitive:
Other:
13- What words would you use to describe your current
corporate culture?
14- What is your organization not doing that you feel it
should be doing?
15- What is your organization doing that you feel it
should not be doing?
16- What policies/procedures need to be re-visited in
light of any current circumstances?
17- What is your organization doing that is
Working?
Not working?
18- If you had to use one word to describe the current
state/climate of your organization,
what would
that be?
19- What are some of your organization’s success stories
of the past year?
20- What are some of your organization’s biggest failures
of the past year?
21- What one thing needs to change for your organization
to be more effective?
22- Other misc.
comments:
____________________________________________________________________
23- What would you like to
accomplish during our retreat?
24- What are some of the
issues you feel need to be openly discussed during our meeting?
25- What, if
anything, will inhibit these
discussions?
26- I am willing to have
my answers shared with management and/or the group at the
strategic planning meeting:
____Yes _____No
Please fax or e-mail this
to me at:
Fax- 800-222-9071
E-Mail - tim@timconnor.com
Strategic
Teambuilding/Planning
Retreat/Meeting
Agenda-
Format-
Activities-
Facilitator-
Objectives-
Participants-
Location-
Dates-
Guidelines –
1. During the meeting there are no positions in the room,
only fellow employees with equal
status.
2. Please keep
your ego out of the discussions. This is not about who says it, what they say
or
believe and/or
how they feel. The purpose is to get at the issues, challenges and
opportunities
that can contribute to the company’s future success. Getting defensive or
taking comments
personally will only prevent us from an effective and successful process.
3. Please be on time for any sessions. When you are late (remember everyone is
equal)
we lose the
benefit of your contribution and insight AND this can have a disruptive effect
on the process
if people come and go as they please.
4. Please respect your peers and let them complete their
thoughts and ideas without
interrupting
them.
5. Please do not invalidate your fellow participants with
side conversations, not listening to
them when they
are speaking or making condescending or patronizing remarks.
6. Take notes.
7. Let’s have fun.
8. We need closure on topics, ideas, actions etc. so that
things are not left on the table for
future (usually
never) discussion.